Why Chicken? Because it's healthy...low in calories and fat, both key to a health-conscious diet.

An excellent source of high quality protein. Chicken also provides iron. Seasoning with herbs and spices eliminates the need for rich sauces, making chicken ideal for those who watch their cholesterol and fat intake.

  • Chicken is a Zero Carb Choice. No carbohydrates. None. Zip. Nada. It’s not a marketing ploy or part of a diet craze: it’s a fact. Chicken, by itself, like other proteins of animal origin, is a carbohydrate-free food. For millions of Americans working hard to stay trim in a low carb world, chicken makes sense.
  • Chicken is a Less-Fat Choice. Chicken breast without the skin has less fat content than sirloin steak, eye round roast, pot roast, hamburger (even 90 percent lean), beef tenderloin, pork chops, ham, and other products you might eat instead. Chicken is lower in artery-clogging saturated fats than even salmon. For health-conscious eaters concerned with controlling their weight and blood pressure, this is important. If you aim to eat light and lean, chicken is for you!
  • Chicken is an Excellent Choice for Protein. We all need protein to grow, build and repair bone, tissue, skin, internal organs and blood. All meats have it. Why choose chicken? It’s lower in calories than competing meats. It’s flexible for cooks: sauté it, microwave it, broil it, bake it, or grill it.
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